Our Story

Our Story

I thought I would retire from a thriving IT career at one of Houston’s top oil and gas companies. But life had other plans.

When my younger sister landed an interview for a corporate job, she backed out at the last minute. Her heart wasn’t in a 9-to-5 — she dreamed of starting a hair business. Instead of convincing her otherwise, I leaned in and supported her dream of becoming a hairstylist.

One year later, she was ready for her own salon. I invested again and said, “Houston will be our second location!”

Soon, I found myself selling extensions and wigs out of that very space. But something felt off. While the business was doing well, I didn’t feel like I was truly helping people — I wasn’t making the impact I knew I was capable of. That’s when I shifted the focus of the company to a part of the beauty industry that’s too often overlooked: hair loss.

Driven by a desire to help people feel whole again, I created a brand rooted in compassion, luxury, and respect. La’ Wig was born — a private, personalized experience for women, men, and children navigating hair loss. Whether you're in Texas or across the globe, you can design a custom, non-surgical hair system with ease and dignity on our website.

Our ethically sourced hair comes from Eastern Europe and now includes Central America, carefully selected by our team overseas and finished by our specialists in Texas. Each La’ Wig system is made with rich, strong hair strands to create seamless, natural transformations. Every piece is handcrafted to reflect your unique style, grace, and individuality.

At La’ Wig, we dedicate our time, expertise, and heart to each client — because we know that healing from hair loss is deeply personal.

We look forward to helping you feel and look your best.

Vannessa Cox
Owner